Market Uniqueness
$250 / 4 weeks. This self-paced online course is expected to take up to 4-weeks to complete. Businesses who know what they do better and different than anyone else are the most valuable in any market. This is because these companies are able to control the price they charge and therefore benefit from higher margins, which allows them to spend more on Marketing, which allows them to further distance themselves from the competition. It’s a “virtuous cycle”! First, you’ll answer the 7 key questions to defining your business. Then, you will be introduced to Monopoly Control and use the online tool to begin to develop your company’s market uniqueness on a differentiation-customer value matrix. You will be on your way to creating a deep and wide moat around your business.
Next steps:
Complete the form below.
After 1 business day you will receive an email inviting you to take the 45-question “Value Builder Assessment”.
After completing the assessment we will contact you to set-up a 30 minute call to provide your Value Builder Score and an estimate of your company’s valuation. You’ll receive a report that is yours to keep.
You will be enrolled to receive via email: monthly value building articles, invitations to quarterly webinars, and annual small business bulletin.
You will receive a link and password to the “8 Drivers of Company Value” video series and “Value Builder Implementation Guide”.
You will be provided a log-in and password to access the Vision Builder Module and the “The Monopoly Control” Module. Video tutorials and online tools are included in each module.